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Tourism and Travel: The Outside Sales Professional
A Survival Guide for Travel Specialists and Group Leaders (hardback binder)
by Kathryn A. Dawson
Illustration by author while on location
List Price: $35 plus shipping and handling
Availability: In Stock, Limited Supply
- Description - Contents -
Description

This manual is a compilation of 11 years in the travel industry as a counselor, destination specialist, and tour escort. Additionally, there is information from 20 years in the teaching field, retail and customer service industries and event planning. Included here are the notes and ideas from dozens of seminars at sea, CLIA MCC training, and marketing and consulting classes from the business field.
Inside are such things as: sample booking forms, group cover letters, registration forms and contracts, how to make money while donating to charity, VIP letterheads, tracking your commission, ship and site inspection forms, and sample invoices.
Whether you are a beginner or a trained travel counselor, or an agency owner, you need this manual. It comes in a binder, which allows for additional or favorite material and resources to be added to it, resulting in one desktop guidebook, rather than several.
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Table of Contents
The Travel Industry Overview
Outside Sales Agent
Training
Job Description
Industry Qualifications
Industry Discounts and Benefits
Resources
Marketing
Marketing Tips
Marketing Plan
Extending the Sale
Increasing Cruise Sales
Networking
Direct Mail
Publicity/Advertising
Knowing Your Audience
Resources
Customer Service
Prospecting
Introduction, Survey, Follow-up Letters
Home Party Plan
Client Follow-Through
Overcoming Objections
Sample Gift Certificate
Resources
Special Populations
Language Concerns
Accessible Travel by Country
Traveling by Air
Traveling with Sight Impairment or Blindness
Traveling with Deafness or Hearing Impairment
Traveling with Autism
Traveling with Mobility Impairments
Traveling with Diabetes
Booking Accessible Cruises
Booking Accessible Rail Voyages
Resources
Presentation
Cruise/Vacation Night Checklist
Checklist for Printed Materials
Checklist for Audio/Visual Pieces
Checklist for Event Location
Resources
Media
Exposure Ideas
Press Kit and Press Release
Newsletter Tips
Sample Resume
Resources
Legal Issues
Independent Contractor Status
Sample Disclaimer and Release
Insurance
Resources
Bookkeeping Procedures and Resources
Individual Travel
Individual Booking Procedures
Sample Passenger Invoice
Sample Agency Booking Form
Sample End of Month Commission Form
Sample UCC Charge Form
Resources
Group Travel
Sources of Group Travel
Types of Group Travel
Outside Sales Rep/Pied Piper Responsibilities
Group Booking Process
Group Promotion Time Line
Sample Cover Letters for Group Booking
Sample Charitable Group Offer
Sample Group Offer
Sample Group Member Registration
Resources
Niches Overview and Resources
Targeting a Niche
Niche Cruising
Resources
Record Keeping
Time Management
Automate Your Office
Templates
Agency Booking Form
Passenger Invoice
UCC Charge Form
Proof of Citizenship Documentation
Advisement of Service/Cancellation Fees
Affidavit of Parental Consent
Affidavit of Sole Custody
Disclaimer and Release
Acknowledgement of Offer of Insurance
VIP Client Form
End of Month Commission Form
Hotel Inspection Form
Restaurant Inspection Form
Ship Inspection Form
Telephone Log Form
Contact Log Form
Resources
Upscale Client Overview and Resources
Cyberspace and Travel Overview and Resources
Where do We Go From Here?
Resources
City Codes
Tourist Offices
United States Abbreviations
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